This week’s name is:
Bingo
The boy on the Cracker Jack box is Sailor Jack and his dog is called Bingo. They were introduced as registered trademark logos in 1919 and in use as early as 1918. They were modeled on F. W. Rueckheim’s grandson, Robert, and his dog.
Frederick William Rueckheim was a German immigrant who invented Cracker Jack.
Rueckheim came to Chicago in 1872 to help clean up after the famous Chicago fire. He also worked selling popcorn from a cart. Together with his brother Louis, Rueckheim experimented and came up with a delightful popcorn candy, which the brothers decided to mass market.
Cracker Jack was first mass-produced and sold at the first Chicago World’s Fair in 1893. The Ferris Wheel, Aunt Jemima pancakes, and the ice cream cone were also introduced at the event.
Tags: Historical Dog Names